On Off SEO 2020. Some of the seo practitioners realize that on-off SEO are two methods that cannot be separated from our SEO campaign. These two methods are mandatory for a website to improve its position on search engines.

Here SEOphee will briefly discuss the outline of the two methods.

On Off SEO 2020 | On-Page SEO

On-page SEO is intended to make our website:

  1. More comfortable to be detected by search engines.
  2. Making our website visitors comfortable and at home when visiting our website.

Implementation of On-Page SEO

Some of the aspects required for On-Page SEO are:

  1. Minimizes image size and slowing content.
  2. Cache management.
  3. You are minimizing the javascript on the landing page.

Tools that can be used for On-Page SEO are:

This Tools is ​​a web-based tool that will show you anything from your website that needs optimization. Gtmetrix will provide some suggestions that should be necessary to speed up our website.

Smush is a plugin that is installed on the website. Its function is to compress the size of the images on our website. This compression will not reduce image quality.

Hummingbird and W3 Total Cache are plugins that help websites manage their cache.

Yoast or Rank Math. This plugin aims to set the meta description of the content that we will create to understand the content by search engines and understood by our website visitors.

On Off SEO 2020 | Off-Page SEO

Off-page SEO is intended to make our website:

  1. So that our website has good visibility and recognition of search engines.
  2. The website has a good reputation on social media.
  3. Create quality backlinks to increase ranking on search engines (SERP).
Off-Page SEO

Implementation of On-Page SEO

Some of the aspects required for Off-Page SEO are:

  1. Create social media from our website.
  2. Shared useful content from our website to several social media and other websites.
  3. Use well-known websites to build trust.
  4. If points 1,2 and 3 have been done, we can build backlinks from several small websites.

Tools that can be used for On-Page SEO are:

To create quality backlinks, there are no standard tools.

Quality backlinks should be aimed at building trust about “whether your content is useful to others.”

To check the backlinks that have occurred and are made, you can use these tools:

  1. Google Search Console
  2. Ahrefs
  3. MOZ
  4. Majestic

If the backlinks that have occurred have resulted in your ranking up on search engines, then keep these backlinks.

And if the backlinks that have occurred have resulted in your ranking down on search engines, then let go of those backlinks.

On Off SEO 2020 | Conclusion

  • On Off SEO 2020 are two methods that must be used to improve your website’s overall quality for visitors and search engines.
  • Some of the questions that often occur are, “Can good content alone increase search engine rankings?”
  • Don’t be fooled by a question like this. It’s the same as the question, “Can it walk within 80KM?”
  • Of course, you can, but getting in a vehicle speeds up your goal more than walking.
  • Likewise, with Off-Page SEO, a website with backlinks will increase rank faster than a website without backlinks.